Privacy policy

xing&xi is operated by Shenzhen Zhiyou Technology Co., Ltd. (“xing&xi,” “we,” “us,” or “our”). We operate this website and online store, including the related content, features, products, customer support, and services collectively referred to in this Privacy Policy as the “Services.”

Our store is hosted by Shopify, which provides the ecommerce platform that enables us to offer the Services. This Privacy Policy explains how we collect, use, disclose, store, and otherwise process personal information when you visit our website, create an account, place an order, contact us, or otherwise use the Services.

If there is a conflict between this Privacy Policy and our Terms of Service regarding the collection, use, or disclosure of personal information, this Privacy Policy will control.

Personal Information We Collect

“Personal information” means information that identifies you or can reasonably be linked to you. It does not include information that has been anonymized or de-identified so that it can no longer reasonably identify you.

Depending on how you interact with the Services and where you live, we may collect or process the following categories of personal information:

  • Contact information, including your name, email address, telephone number, billing address, shipping address, and recipient information.
  • Order and transaction information, including the products you view, add to your cart, purchase, return, exchange, or cancel; your selected phone model and customization details; order value; payment status; and transaction history.
  • Payment information, including payment method, payment confirmation, transaction identifiers, billing details, and limited payment-related information provided by Shopify, PayPal, or another payment provider. We generally do not directly receive or store your complete payment-card or financial-account number.
  • Account information, including your username, password, account preferences, saved addresses, and account settings if you create a customer account.
  • Customization information, including names, text, images, design instructions, flower or color selections, requested layouts, and other information you voluntarily submit for a personalized order.
  • Customer-support information, including emails, chat messages, photographs, delivery inquiries, return requests, reviews, complaints, and other communications with us.
  • Device and technical information, including your IP address, browser type, device type, operating system, network connection, cookie identifiers, and other unique identifiers.
  • Usage information, including how you access, browse, search, and interact with the Services, products, pages, emails, and customer-support features.
  • Marketing preferences, including whether you have chosen to receive promotional communications and your interactions with those communications.
  • Fraud-prevention information, including information used to identify suspicious transactions, account activity, chargebacks, abuse, or other potentially fraudulent or unlawful conduct.

How We Collect Personal Information

We may collect personal information from the following sources:

  • Directly from you, including when you browse our store, create an account, place an order, submit customization details, contact us, request a return, subscribe to marketing communications, or otherwise provide information to us.
  • Automatically through the Services, including through cookies, pixels, logs, and similar technologies when you use our website or interact with our communications.
  • From Shopify, which hosts our store and processes information relating to your access to and use of the Services.
  • From payment providers, including PayPal and any other payment service made available at checkout.
  • From shipping and fulfillment providers, including carriers, customs-clearance providers, tracking services, and local delivery partners.
  • From customer-support and communication providers, including Shopify Inbox and email-service providers.
  • From fraud-prevention, security, analytics, marketing, and other service providers that assist us in operating and protecting the Services.
  • From other third parties, where permitted by law or with your authorization.

How We Use Personal Information

We may use personal information for the following purposes:

  • Providing the Services. We use personal information to operate our store, display products, process transactions, confirm orders, manufacture and customize products, arrange shipping, provide tracking information, facilitate returns and refunds, and otherwise perform our contract with you.
  • Processing payments. We use transaction and payment-related information to process payments, confirm payment status, issue refunds, manage disputes, and maintain financial records.
  • Fulfilling and delivering orders. We use your name, address, telephone number, email address, order details, product information, and customs information to prepare, dispatch, clear, track, and deliver your order.
  • Customer support. We use personal information to respond to questions, investigate delivery issues, review photographs of damaged or defective products, process cancellations and address changes, and resolve complaints.
  • Accounts and preferences. We use personal information to create and manage customer accounts, save preferences, maintain order history, and personalize your experience.
  • Marketing and advertising. Where permitted by law, we may use personal information to send promotional emails, display or measure advertisements, understand customer interests, and improve our marketing. You may unsubscribe from promotional emails at any time.
  • Analytics and improvement. We use information about how customers interact with the Services to understand store performance, improve our products and website, troubleshoot technical issues, and develop new features.
  • Security and fraud prevention. We use personal information to authenticate accounts, detect suspicious transactions, prevent fraud and abuse, protect customers and the Services, and enforce our policies.
  • Legal and regulatory purposes. We use personal information to comply with tax, customs, accounting, consumer-protection, privacy, and other legal obligations; respond to valid legal requests; establish or defend legal claims; and enforce our agreements and policies.

Cookies and Similar Technologies

We and our service providers, including Shopify, may use cookies, pixels, local storage, and similar technologies to operate the website, remember your preferences, maintain your shopping cart, understand website usage, prevent fraud, measure performance, and support advertising where permitted.

Some cookies are necessary for the Services to function and cannot be disabled through our systems. Other cookies may be optional depending on where you live. Where required, we will request your consent before using non-essential cookies.

You may control cookies through your browser settings and, where available, through the cookie-preference tools displayed on our website. Disabling certain cookies may affect website functionality.

How We Disclose Personal Information

We may disclose personal information to third parties when reasonably necessary to operate the Services, complete transactions, comply with legal requirements, or for another purpose described in this Privacy Policy.

Recipients may include:

  • Shopify, which hosts our website, store, checkout, customer accounts, analytics, and related ecommerce functions.
  • Payment providers, including PayPal, to process payments, refunds, disputes, and fraud checks.
  • Shipping and fulfillment providers, including carriers, customs brokers, customs authorities, tracking providers, and local delivery partners, to fulfill and deliver orders.
  • Technology and cloud-service providers, including hosting, security, data-storage, email, customer-support, and website-maintenance providers.
  • Analytics, advertising, and marketing providers, where permitted by applicable law and subject to your available privacy choices.
  • Professional advisers, including accountants, auditors, insurers, consultants, and legal advisers.
  • Government authorities and other parties where disclosure is required by law, court order, customs process, subpoena, search warrant, or another valid legal request.
  • Parties involved in a business transaction, such as a merger, financing, acquisition, reorganization, bankruptcy, or transfer of all or part of our business.
  • Other third parties at your direction or where you have otherwise authorized the disclosure.

We do not sell personal information for money. However, certain privacy laws may define some uses of advertising technologies or disclosures for cross-context behavioral advertising as “selling,” “sharing,” or “targeted advertising.” Where applicable, you may opt out using our Data Sharing Opt-Out page.

Relationship with Shopify

Our store is hosted by Shopify. Shopify collects and processes personal information relating to your access to and use of the Services to provide and improve its ecommerce services, protect transactions, support store functionality, and provide certain enhanced features.

Information submitted through our store may be transmitted to Shopify and other service providers in countries other than the country where you live.

Shopify may also process information about your interactions with our store, other Shopify merchants, and Shopify services for purposes determined by Shopify. For information about Shopify’s privacy practices and the rights available to you, please review the Shopify Consumer Privacy Policy and the Shopify Privacy Portal.

Payment Processing

Payments currently available through our store may be processed by PayPal or another payment provider displayed at checkout. Payment providers process your payment information according to their own privacy policies and terms.

We generally receive confirmation of payment, transaction identifiers, payment status, limited billing details, and information required to manage refunds and disputes. We generally do not directly receive or store your complete payment-card number, PayPal password, or complete financial-account credentials.

Shipping, Customs, and Delivery

To fulfill international orders, we may disclose your name, shipping address, telephone number, email address, order details, item description, declared value, country of origin, and other required information to shipping carriers, customs brokers, customs authorities, and local delivery partners.

Providing certain recipient and customs information is necessary to dispatch, clear, track, and deliver international shipments. If required information is not provided, we may be unable to fulfill or deliver your order.

Personalized Order Information

If you submit names, text, photographs, artwork, layout requests, or other personalized content, we will use that information to create and fulfill your order, communicate with you, resolve production questions, and maintain appropriate business records.

Please do not submit personal information about another person unless you have their permission to do so. Do not submit sensitive, unlawful, infringing, or inappropriate content.

Third-Party Websites and Links

The Services may contain links to websites, social networks, payment platforms, or other services operated by third parties. If you follow a third-party link, that third party’s privacy policy and terms will apply.

We are not responsible for the privacy, security, accuracy, or content of websites or platforms that we do not own or control. The inclusion of a link does not necessarily mean that we endorse the third party or its services.

Children’s Privacy

The Services are not intended for children under the age of majority in their jurisdiction, and we do not knowingly collect personal information from children.

If you are a parent or guardian and believe that a child has provided personal information to us, contact us at support@xingandxi.com to request its deletion.

We do not have actual knowledge that we sell or share, as those terms are defined by applicable privacy laws, the personal information of individuals under 16 years of age.

Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of transmission over the internet and no electronic-storage system is completely secure, and we cannot guarantee absolute security.

Please do not send passwords, complete payment-card numbers, financial-account credentials, or other highly sensitive information through ordinary email or chat.

Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Provide the Services and maintain customer accounts;
  • Manufacture, fulfill, deliver, return, replace, and refund orders;
  • Maintain tax, customs, accounting, and transaction records;
  • Resolve disputes, chargebacks, warranty claims, and customer-support matters;
  • Prevent fraud and protect the Services; and
  • Comply with applicable legal and regulatory obligations.

Retention periods vary depending on the type of information, the nature of our relationship with you, and applicable legal requirements. When personal information is no longer required, we may delete or anonymize it.

International Data Transfers

We operate from China and use service providers that may process personal information in the United States and other countries. Your information may therefore be transferred to, stored in, or processed outside the country where you live.

Privacy and data-protection laws in those countries may differ from those in your country. Where required by applicable law, we and our service providers use recognized safeguards for international transfers, such as adequacy decisions, standard contractual clauses, or other approved transfer mechanisms.

Your Privacy Rights

Depending on where you live and subject to applicable legal exceptions, you may have some or all of the following rights:

  • Access or knowledge. You may request information about the personal information we hold or process about you.
  • Correction. You may request correction of inaccurate or incomplete personal information.
  • Deletion. You may request deletion of certain personal information.
  • Portability. You may request a portable copy of certain personal information.
  • Restriction. You may request that we restrict certain processing.
  • Objection. You may object to certain processing based on legitimate interests or direct marketing.
  • Withdrawal of consent. Where processing is based on consent, you may withdraw that consent at any time without affecting processing completed before the withdrawal.
  • Opt out of sale, sharing, or targeted advertising. Where applicable, you may opt out through our Data Sharing Opt-Out page.
  • Appeal. Depending on where you live, you may have the right to appeal a decision relating to your privacy request.
  • Complaint. You may have the right to complain to an applicable privacy or data-protection authority.

These rights are not absolute and may apply only in certain circumstances. We may need to verify your identity before processing a request. Where permitted, you may authorize an agent to submit a request on your behalf, but we may require proof of authorization and direct identity verification.

We will not discriminate against you for exercising an applicable privacy right.

Marketing Communications

You may opt out of promotional emails at any time by using the unsubscribe link included in those emails or by contacting us.

Even if you opt out of promotional communications, we may continue sending non-promotional messages relating to your account, orders, payments, shipping, returns, security, or customer-service requests.

Global Privacy Control and Do Not Track

Where required by applicable law, if you visit our website using a browser or device that sends a recognized Global Privacy Control signal, Shopify may treat that signal as a request to opt out of certain selling, sharing, or targeted-advertising activities for that browser or device.

For more information about Global Privacy Control, visit globalprivacycontrol.org.

Other than legally recognized opt-out preference signals such as Global Privacy Control, we do not currently respond to general “Do Not Track” browser signals.

Complaints

If you have a complaint about how we collect, use, or disclose personal information, contact us using the information below. We will review your complaint and respond as required by applicable law.

Depending on where you live, you may also have the right to contact your local privacy or data-protection authority or appeal a decision concerning your privacy request.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our Services, business practices, service providers, technologies, or legal obligations.

We will post the revised policy on this website and update the “Last updated” date. Where required by law, we will provide additional notice or request consent.

Contact Us

For questions, privacy requests, or complaints concerning this Privacy Policy, contact:

Shenzhen Zhiyou Technology Co., Ltd.
Trading as xing&xi
Room 1-11, Taihua Building
Bao’an District, Shenzhen, Guangdong 518000
China

Email: support@xingandxi.com